Creating the brands of tomorrow

ZURU Edge is disrupting stale consumer goods categories and building new generation brands to better serve modern consumers.


Arguably the fastest-growing consumer goods company in the world today, ZURU Edge has a key focus on building tomorrow’s brands across five key verticals—Pet Care, Baby Care, Personal Care & Beauty, Home Care and Health & Wellness.

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Baby Care
Personal Care + Beauty
Pet Care
Health + Wellness
Home Care
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